The early Beginning
Evreything started in 2008 when my dad and I started working together at AgroFinance, a company that was created to help farmers fund their Agricultural and Manufacturing startups and businesses.
By the time to time, I started to see an opportunity to help small farmers and indigenous tribes add value to their production at the farm level, while I developing easy to use beverages and edibles. I always thought that the best way to add value is using sustainable packaging, clean manufacturing and processing techniques to preserve foods in the healthiest way.
My focus is Specialty Coffee, Coconut Panela Raw Sugar & Criollo Cacao Bean-To-Bar Chocolates from each region of Colombia.
After a long journey where I learnt to think strategically and with the business mindset, I decided to jump into the market with FrutoTrading, a company that owns the brands Fruto-Coco, Colombino Farmers, and Criollos Cacao.
- We are donating funds for educational programs with Fundación El Campesino.
- For each pound of coffee we donate $3 USD to fund grants and have, one farmer at a time:
- learn new post harvest techniques
- improve exotic varietals and certify their farms with G.A.P (Good Agricultural Practices) along with Organic & Rain Forest Certifications.
COFFEES AND CACAO FARMERS-HUNTERS.
Like the head-hunters at the corporate level, we are the FARMER-HUNTERS, but at the farm level, to bring you the most exotic and high quality superf-foods and beverages. Let's take a look.
A place where the farmer is the hero.